swag·ga n. – one’s own unique style or personality which sets them apart from anyone else.

In an age when social media is overrun with countless people proclaiming that they possess “swagga”, it is important now, more than ever, to remember those for whom such a word was not a way of bragging about the fabulousness of their new designer shoes or the price of their belt, but simply a way of life. When it comes to men, few had or will ever have quite the amount of swagga of one man: Elvis. From the earliest days of his career when shiny blazers and penny loafers were his calling card — Presley reportedly refused to wear blue jeans as they reminded him of his humble upbringing — to his eagle-emblazoned, jumpsuited final years, everything that The King did radiated style that was at once of the moment and timeless. Just looking at today’s runways, where leather pants, flamboyant tailored jackets and two-tone shoes are only too easy to spot, or on the streets where you’d be hard pressed to find someone who isn’t re-envisioning Elvis’ signature pompadour, it’s only too easy to see that his influence stretches in every direction. With his countless fans celebrating the 40th anniversary of Presley’s “Aloha From Hawaii” satellite concert broadcast during “Elvis Week” this week, we thought it only fair to pay tribute to a man who, after all, made a song about blue suede shoes iconic. You simply can’t argue with that fashion cred.

– Justin Friedman